Branding lessons from Lady Gaga
Posted on 27. Jul, 2010 by Nikos in Marketing, Slideshow, Videos
Lady Gaga (Stefani Joanne Angelina Germanotta) is 24 years old (!) and she is an American pop singer-songwriter. But she is not just that. Lady Gaga is a person that in only 2 years became one of the most successful brands in the world! Newcast by Vivaki came out with a slideshow that explains why all the brand managers should imitate Lady Gaga in branding strategy. These are the five lessons from Lady Gaga:
- Tell a consistent story
- Engage your fans in a conversation
- Connect the content
- Fish where the fish are
- Reinvent business
You can also view the video version here.
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