Archive by Author
Don’t be a spammer! – Email Marketing
Posted on 20. Aug, 2010 by Nikos.
There are few services that I love to use. One of these is Mailchimp. It’s a great Email Marketing platform that you easily use and have fun! It’s the company that when you send an Email campaign, it tells you: “Great Job Nikos, have a banana!” These are some of Freddie’s (the chimp) messages that [...]
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Branding lessons from Lady Gaga
Posted on 27. Jul, 2010 by Nikos.
Lady Gaga (Stefani Joanne Angelina Germanotta) is 24 years old (!) and she is an American pop singer-songwriter. But she is not just that. Lady Gaga is a person that in only 2 years became one of the most successful brands in the world! Newcast by Vivaki came out with a slideshow that explains why [...]
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SF Startup Weekend
Posted on 27. Jul, 2010 by Nikos.
It was my first Startup Weekend and it was a great experience! On Friday (07/23/10) night we were more than 100 people with tons of ideas about websites, web and mobile applications. We spent the whole weekend there and we came out with quite good projects and interesting pitches. Our idea was Shipox and got [...]
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The 99 percent – Making Ideas Happen
Posted on 02. Jun, 2010 by Nikos.
It’s one of these times that you find a website that you like. You add it in your bookmarks, you watch all its videos, you buy the book and you even buy one of its notebooks. The 99 Percent is not about ideas.. It’s about making ideas happen. It started in 2009 as a conference [...]
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Sustainable Brands Conference 2010
Posted on 17. May, 2010 by Nikos.
Lateral Thinkers to be Welcomed at SB ’10 Sustainable Brands 2010 – Where the Sustainability & Brand & Design Communities Come Together to Shape the Future. Join 700+ sustainability executives, business and brand strategists, designers, and communications experts who are building brand value through sustainability. Join market-making companies such as Hewlett Packard, Bumble Bee Tuna, [...]
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Web 2.0 Expo 2010 – San Francisco
Posted on 07. May, 2010 by Nikos.
For one more year, O’Reilly and UBM Techweb co-produced a very successful conference on May 3-6 in San Francisco,CA. One of my favorite presentations was the one from Drew Houston (Dropbox) and Adam Smith (Xobni) with the title: “From Zero to One Million Users” This is their presentation: Many great keynote speakers and some of [...]
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Adobe CS Live is.. live!
Posted on 30. Apr, 2010 by Nikos.
The Adobe CS Live services have just been launched. (8pm PST) Go here and start using them with your Adobe Account (free). Here you can see some screenshots of the new Adobe CS Live services: Tweet
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Promoted Tweets – How Twitter will make money
Posted on 13. Apr, 2010 by Nikos.
For the last four years, Twitter makes no money. Today (Tuesday 13, 2010), Twitter announces its Business Model! Promoted tweets are coming in your Twitter feeds even if you use a Twitter client (third party application). Twitter can analyze your tweets, keywords, searches, followers and lists and serve you targeted ads! Promoted tweets also have [...]
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Nike made it again! Tiger Wood’s Ad
Posted on 09. Apr, 2010 by Nikos.
Have you seen this ad? I don’t have many things to say.. Nike made it again. A simple, emotional, strange, different ad from the best sports advertiser in the world.In this ad we see Earl Wood asking his son Tiger a few questions before Tiger’s return to golf. In two days, more than 2 millions [...]
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The Best Global Brands of 2009
Posted on 10. Feb, 2010 by Nikos.
These are the most expensive brands of the year for 2009. No big surprises.. I guess that companies from internet and technology industry will climb up on the ranking and get better and better positions. The first five companies are at the top of the list for many years! Who doesn’t drink Coca-Cola? McDonald’s and [...]
