Archive by Author

Rentalic.com – Rent. Share. Be Green

Posted on 16. Jan, 2010 by Nikos.

This is a cool idea. It’s a brand new website that was launched 10 days ago. In Rentalic.com you can share your guitar, camping tent and iPod dock with others and get some money. Do you need some speakers for your party this weekend? Don’t buy them.. Just rent them for just few dollars. About [...]

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Expedition 206 – A 2010 Social Media campaign by Coca-Cola

Posted on 18. Nov, 2009 by Nikos.

It was about time to see a Social Media campaign coming from the number one refreshment drink in the world. Coca-Cola Company, one of the top global advertisers (mostly in Print and Broadcast media), is going to use Social Media to promote the happiness message around the world. Three guys from Germany, Belgium and Mexico [...]

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Sustainable Brands Boot Camp

Posted on 30. Oct, 2009 by Nikos.

Sustainable Brands Boot Camp –13 week online sustainability training program intended to get business professionals up to speed on what they’ll need to be competitive and sustainable. Brought to you by the producers of the Sustainable Brands Conference. Participants will learn from some of the world’s top sustainable business practitioners. Each of our faculty members [...]

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The Weak Shop – Viral Marketing Campaign

Posted on 26. Oct, 2009 by Nikos.

This is a great idea. The BC Dairy Foundation (British Columbia, Canada) created a new campaign to promote the power of milk. They created ‘The Week Shop‘, an online (and offline) store that sells products for people that are ‘weak’ due to lack of milk consumption. There is a YouTube Channel, a Flickr account and [...]

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New Logo for ImNikos.com

Posted on 19. Oct, 2009 by Nikos.

If you look at the header you will see a new logo for ImNikos.com. Bold letters, white, gray and blue colors and three symbols. This blog is about Online Marketing, Social Media, Internet and many more that happen in the web. In the web, users communicate and exchange ideas. (symbols) I’m in Marketing and I [...]

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Climate Change – The Root of the Problem

Posted on 16. Oct, 2009 by Nikos.

First of all, our planet is not in danger. Our planet is not threatened by climate change. Our planet has survived ice age, meteor attacks and a lot higher temperatures than what we are faced with now. It is we – the people ON this planet – who are threatened by climate change. It is [...]

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Square Up – A great iPhone App

Posted on 14. Oct, 2009 by Nikos.

Last Sunday evening I met an engineer of Square Up, an iPhone Application that will be out at the end of October. Although we were in a bar, I had the chance to see how Square Up works. With Square Up application you can have paperless iphone-based transactions. An iPhone user can easily receive a [...]

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Yahoo Brands, Logos and Services

Posted on 04. Oct, 2009 by Nikos.

I guess that most of you have noticed or read about the change in Flickr‘s logo.. Yahoo recently added “from Yahoo!” next to Flickr logo in order to enhance its brand through this very successful image and video hosting service. What yahoo did is very reasonable and it might help the company’s brand. Apparently this [...]

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Blog Action Day 2009

Posted on 29. Sep, 2009 by Nikos.

Blog Action Day is an annual event that unites the world’s bloggers in posting about the same issue on the same day on their own blogs with the aim of sparking discussion around an issue of global importance. Blog Action Day 2009 will be the largest-ever social change event on the web. One day. One [...]

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Brands in Public by Squidoo

Posted on 25. Sep, 2009 by Nikos.

Do you know Squidoo? It is a company that Seth Godin founded and “gives you a simple way to gather, share, and spread information on a topic you care about.” Visit the Squidoo.com and create your lenses! “Lenses are pages, kind of like flyers or signposts or overview articles, that gather everything you know about [...]

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