Archive by Author
Tech Bloggers and Marketing 2.0
Posted on 25. Jul, 2009 by Nikos.
Recently I attended a very interesting event of SFAMA (San Francisco American Marketing Association) at the offices of Adaptive Path in San Francisco. The subject of the panel was “How Tech Bloggers are Leading the Marketing 2.0 Revolution” 1) Robert Scoble of Rackspace/Building 43 2) Jeremiah Owyang of Forrester 3) Kevin Marks of Google and [...]
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GGU new campaign.. I’m confused!
Posted on 02. Jul, 2009 by Nikos.
Yesterday, Golden Gate University launched its new marketing campaign with the title.. “Shine” I don’t think that this is the best idea that they could find. The previous tagline “Get There” was quite more relevant to an educational organization. But ok.. The “Shine” was approved and we launched it.. What about the website? First of [...]
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McDonald’s goes viral – Piccadilly Circus
Posted on 13. Jun, 2009 by Nikos.
McDonald’s started a very successful outdoor ad at Piccadilly Circus in London. They display various images and videos on a billboard screen and people take pictures and videos. This is a great example of Integrated Marketing Communications plan. This is an outdoor ad, a viral campaign (internet) and a post for my blog (PR). Tourists [...]
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Wordcamp 2009 in San Francisco.. It was great!
Posted on 03. Jun, 2009 by Nikos.
Event: WordCamp 2009 (San Francisco) Date: Saturday 30th of May The ‘WordCamp 2009‘ is the event of the year for the bloggers of Bay Area (and the rest of the world). I was there as a volunteer! I was excited to be there, meet people, help on the event and listen to all these different [...]
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Chris Pirillo talks about Online Communities
Posted on 01. Jun, 2009 by Nikos.
Whoever doesn’t know Chris Pirillo has to watch this video and then go to his website. Chris is the geek master. CNN and hundrends thousands of geeks around the world trust him! I was in the WordCamp 2009 in San Francisco as a volunteer and I listened some great speakers.. One of them was Chris [...]
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Google Wave – The future of Email and IM
Posted on 29. May, 2009 by Nikos.
Today Google announced its new upcoming product, Google Wave. The two well known brothers (Lars and Jens Rasmussen) were working on this project for the last 2 years in Google’s office in Australia. Google Wave will be available later this year and it will be a combination of email, IM.. It reminds me the iPhone [...]
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WWF – Just creative..
Posted on 28. May, 2009 by Nikos.
WWF started a new series of print and online advertising. The design is great and the idea is even better! The message is “You can’t afford to be slow in an emergency”
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Volkswagen Innovations – Interactive Advertising
Posted on 22. May, 2009 by Nikos.
Volkswagen Innovations. This is a great idea from Volkswagen. Do you know what is TSI, Adaptive Cruise Control, Lane Assist and Park Assist? Yeah.. Some of us might know about them but not everybody. So VW created a very interesting website with clear design that explains this new technology through funny games. Visit the website [...]
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Ellen DeGeneres Commencement Speech 2009
Posted on 22. May, 2009 by Nikos.
This is the commencement speech that Ellen DeGeneres gave at Tulane University in New Orleans this year. Ellen grew up in New Orleans, but did not go to Tulane. Her speech is funny but inspiring..
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‘Worth Twittering About’
Posted on 10. May, 2009 by Nikos.
This is what I saw in the streets of San Francisco. Isn’t it a great ad? For San Francisco… yes!! I don’t know if the offers worth it but the ad definitely! Good job Whole Foods!
