Tag Archives: Advertising
Yahoo! – The “Bus Stop Derby” idea
Posted on 26. Nov, 2010 by Nikos.
If you live in San Francisco, you must have noticed the new Yahoo! interactive ads in few bus stops around the city. (Currently at 20 high-traffic bus stops) At each one of these bus stops there is one 72-inch touch LCD screen that allows the commuters to play games and compete other neighborhoods. Players earn [...]
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Promoted Tweets – How Twitter will make money
Posted on 13. Apr, 2010 by Nikos.
For the last four years, Twitter makes no money. Today (Tuesday 13, 2010), Twitter announces its Business Model! Promoted tweets are coming in your Twitter feeds even if you use a Twitter client (third party application). Twitter can analyze your tweets, keywords, searches, followers and lists and serve you targeted ads! Promoted tweets also have [...]
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Nike made it again! Tiger Wood’s Ad
Posted on 09. Apr, 2010 by Nikos.
Have you seen this ad? I don’t have many things to say.. Nike made it again. A simple, emotional, strange, different ad from the best sports advertiser in the world.In this ad we see Earl Wood asking his son Tiger a few questions before Tiger’s return to golf. In two days, more than 2 millions [...]
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McDonald’s goes viral – Piccadilly Circus
Posted on 13. Jun, 2009 by Nikos.
McDonald’s started a very successful outdoor ad at Piccadilly Circus in London. They display various images and videos on a billboard screen and people take pictures and videos. This is a great example of Integrated Marketing Communications plan. This is an outdoor ad, a viral campaign (internet) and a post for my blog (PR). Tourists [...]
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Volkswagen Innovations – Interactive Advertising
Posted on 22. May, 2009 by Nikos.
Volkswagen Innovations. This is a great idea from Volkswagen. Do you know what is TSI, Adaptive Cruise Control, Lane Assist and Park Assist? Yeah.. Some of us might know about them but not everybody. So VW created a very interesting website with clear design that explains this new technology through funny games. Visit the website [...]
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A new place to advertise..
Posted on 15. Mar, 2009 by Nikos.
Yesterday I saw this ‘upromise’ advertisement in Safeway.. Marketers try to find new places/spaces to put their advertisements.. Well, this is a new one..
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Loewe Sound Choir Controls
Posted on 19. Feb, 2009 by Nikos.
This is a great ad from Loewe. It would be great if we could do this for real… I would play with the Bass and the Balance all the time! (via) The Inspiration Room
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The 1-second ad by Miller
Posted on 10. Feb, 2009 by Nikos.
Miller had a great idea.. Instead of spending $3 millions for only 30 seconds, they created several small spots.. How small… Only one second! Take a look to all spots.. This is also a good way for viral marketing!
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Audi Q5 Perfectly Synchronised
Posted on 27. Nov, 2008 by Nikos.
The Audi Q5 is presented as the car with perfectly synchronised engineering in “Synchronized”, a television commercial combining intricate choreography and visual effects. Advertising agency Heimat worked with Psyop to create real images of driving using thousands of perfectly synchronized humans holding cards. The 60 second commercial begins with acrobatic engineers providing real time human [...]
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Sexy Subaru Forester Ad in Canada
Posted on 16. Nov, 2008 by Nikos.
Sexy sumo carwash commercial featuring music by Electric Six. Japanese SUVs just got a little sexier. The Sexy Subaru site was developed at Tribal DDB, Toronto by creative director Dré Labre, copywriter Travis Sellar, agency art director Ryan Semeniuk, production manager Cathy Kim. Filming was shot by directors Cy Hogg and Joel Grenier via Fuel [...]
