Flought, a really fun project, was the winner of this idea. You can find more about the teams that participated, here.

These are some of the pictures that I took during the event. The Startup Weekend took place at the Kicklabs Offices, a very cool place! (Look at the pictures)

Sustainable Brands 2010 – Where the Sustainability & Brand & Design Communities Come Together to Shape the Future.

Join 700+ sustainability executives, business and brand strategists, designers, and communications experts who are building brand value through sustainability. Join market-making companies such as Hewlett Packard, Bumble Bee Tuna, IDEO, Johnson & Johnson, Nokia, Coca-Cola, Clorox, Nestle, 3M, Life Technologies, Williams Sonoma, SAP and many others at SB’10.

SB’10 is excited to announce key presenters from among the 100+ top thinkers and practitioners in sustainable brand and business innovation who will be on deck this year to share with you the latest in sustainable brands leadership.

This is a great video that presents the SB Conference! Take a look..

WHO SHOULD ATTEND?

Sustainability Executives
find new ideas, partners and tools
learn more >>

Brand Strategists
build authentic, transparent brands
learn more >>

Designers & Innovators
better product and service design
learn more >>

Marketers & Communications Pros
tools and language to talk about sustainable innovation
learn more >>

Follow SLM on Twitter and visit it’s Facebook page

This is the brand new SB’10 Brochure

See you there!

For one more year, O’Reilly and UBM Techweb co-produced a very successful conference on May 3-6 in San Francisco,CA. One of my favorite presentations was the one from Drew Houston (Dropbox) and Adam Smith (Xobni) with the title: “From Zero to One Million Users” This is their presentation:

Many great keynote speakers and some of them were: Tim O’Reilly, Ben Huh (I Can Has Cheezburger), Ge Wang (Stanford University, Smule), June Cohen (TED Conferences), Kevin Lynch (Adobe Systems Incorporated), Rashmi Sinha (SlideShare, Inc.) and my favorite Steve Blank (Stanford/Berkeley/Columbia) You can view all the keynote speeches here

Photos from the event:

Sustainable Brands Boot Camp –13 week online sustainability training program intended to get business professionals up to speed on what they’ll need to be competitive and sustainable. Brought to you by the producers of the Sustainable Brands Conference.

Participants will learn from some of the world’s top sustainable business practitioners. Each of our faculty members is a leading sustainable business expert in his/her specialty, counseling many of the world’s top global brands about how to step up to today’s market demands and successfully build business value and brand equity by innovating for sustainability.

The course follows Sustainable Life Media‘s 4-step prescription for building the better brands of the future: “Observe, Re-Design, Measure and Communicate.” In just an hour-and-a-half a week, over one business quarter, you and your teams can gain a solid grounding in the core disciplines needed to move successfully in to the new age of sustainable business. Topics include market drivers, business model and product innovation, supply chain partnerships, brand strategy and marketing, metrics, and more.

If you haven’t yet taken the time to give yourself a full orientation to the basics of building a sustainable brand, now’s the time. Sessions are available live and on-demand.

Yesterday I visited the Cool Product Expo 2009 in Stanford University. I saw several new ideas.. Some of them were quite complicated and some others were too simple. Most of them were interesting though.  Some of the interesting products were the new Yahoo Service “Search Pad”, Cooliris browser add-on, the Hot Topper, NeuroSky and many more..

Here is all the companies that participated: 23andMe, 3Brick Design,  3Prong Power, Adolph Consulting Services, Aerobie, Inc., Alite Designs, Anybots, B.Minima, Blackbird Guitars, California Cars Initiative, Catapult Design, ConXtech, Cooliris, Cyclute, D.light Design, Dante Beatrix, Inc, Development by Design, D-Rev, Driptech, Elliptigo Inc., Embrace, Evernote, Green Gears, Green Harvest Technologies in cooperation with Ziba Design, HandMe, HighLite, Jaipur Knee Project, Joby, Karven Holdings LLC, Klutz, Logitech, Lunar Design, MagnoGrip Inc., MINIWIZ S.E.D. Co., Ltd, NeuroSky, Nila, Obscura Digital, Pianistica, PlantSense, Plug-In Supply, Psyleron, redmark, Speck Design, Stanford PRN, TacDial, Taco Lab, Think Gum LLC, Tieks, Visible Energy, Volkswagen, Xhibitr, Yahoo! Inc,.