Tag Archives: Social Media
Expedition 206 – A 2010 Social Media campaign by Coca-Cola
Posted on 18. Nov, 2009 by Nikos.
It was about time to see a Social Media campaign coming from the number one refreshment drink in the world. Coca-Cola Company, one of the top global advertisers (mostly in Print and Broadcast media), is going to use Social Media to promote the happiness message around the world. Three guys from Germany, Belgium and Mexico [...]
Continue Reading
Do it like Zappos – Do it like Dell
Posted on 22. Aug, 2009 by Nikos.
According to many ‘Social Media Gurus’ (if this term exists) you have to build your community in order to be successful! This is not new. The community building happens since the creation of the world. People used to build communities in order to be more powerful and more protected. Some years ago, companies used to [...]
Continue Reading
Bank of America is on Twitter!
Posted on 26. Jan, 2009 by Nikos.
After Comcast and other companies, Bank of America joined Twitter recently. Today BoA has more than 750 followers and this number will be increased. BoA announced the new Twitter account with this message: As of last week, we are now listening AND responding to customers on Twitter. You can find us at BofA_help. So we [...]
